Discounts are a powerful tool for increasing sales, attracting customers, and improving conversions. WooCommerce offers various discounting methods, but applying them effectively can be challenging. One of the most effective discount strategies is the fixed cart discount, which provides a flat discount on the total cart value, making it simple and appealing for customers.
The WooCommerce Fixed Cart Discount plugin allows store owners to create and manage flat discounts effortlessly, ensuring a smooth shopping experience while encouraging more sales.
What is a Fixed Cart Discount in WooCommerce?
A fixed cart discount is a flat discount amount applied to the total cart, regardless of the products inside. Unlike percentage-based discounts that vary with cart value, a fixed cart discount always deducts a set amount, making it easier for customers to understand their savings.
For example:
✅ $10 off on orders above $50
✅ $20 discount on all purchases over $100
✅ $50 off for VIP customers
Why Use Fixed Cart Discounts in WooCommerce?
A flat cart discount provides multiple benefits for both store owners and customers:
✔ Encourages Larger Purchases – Shoppers may add more items to meet the discount threshold.
✔ Simplifies the Discount Process – A clear, straightforward discount is easy to understand.
✔ Increases Customer Retention – Discounts encourage customers to return for future purchases.
✔ Boosts Conversions – Reduces abandoned carts by offering instant savings.
✔ Works Well for Seasonal & Promotional Sales – Can be applied for Black Friday, Cyber Monday, and other special events.
How to Add a Fixed Cart Discount in WooCommerce
Step 1: Install & Activate the Plugin
1️⃣ Go to WordPress Dashboard → Plugins → Add New
2️⃣ Search for “WooCommerce Fixed Cart Discount”
3️⃣ Click Install Now and then Activate
Step 2: Create a Fixed Cart Discount Rule
Once activated, go to WooCommerce → Coupons → Add New and configure the settings:
🛒 Discount Type – Select Fixed Cart Discount
💲 Discount Amount – Enter the amount (e.g., $10, $20)
📆 Expiration Date – Set a validity period for the discount
🛍️ Minimum Cart Amount – Apply the discount only when the total reaches a set value
🎯 Restrict by User Role or Product Category – Offer exclusive discounts for VIP members or certain product categories
Click Publish, and your discount is ready to use!
Key Features of WooCommerce Fixed Cart Discount Plugin
1. Flat Discount on Cart Total
- Provides a fixed amount discount on the entire cart, making savings straightforward.
2. Conditional Discount Rules
- Set minimum and maximum cart values for the discount to apply.
3. User Role-Based Discounts
- Offer special discounts to VIP customers, wholesale buyers, or first-time users.
4. Auto-Apply Discounts
- Discounts can be automatically applied without requiring coupon codes.
5. Scheduled Discounts
- Run limited-time offers for seasonal sales or special promotions.
How Fixed Cart Discounts Drive More Sales
Scenario 1: Encouraging Higher Spending
A customer sees a $10 discount for orders over $50 and decides to add an extra item to qualify for the discount.
Scenario 2: Attracting New Customers
Offering a first-order discount of $20 encourages new visitors to make their first purchase.
Scenario 3: Clearing Out Stock
A flat discount on all clearance items helps move old inventory quickly.
Scenario 4: Rewarding Loyalty
Providing VIP members with exclusive fixed discounts keeps them coming back.
Best Practices for Using Fixed Cart Discounts
✔ Use a Minimum Cart Value – Encourage customers to add more items.
✔ Set Expiry Dates – Create urgency to drive faster conversions.
✔ Promote Your Discounts – Display them on the homepage, banners, and emails.
✔ Combine with Other Deals – Use with free shipping for even better incentives.
Final Thoughts
The WooCommerce Fixed Cart Discount plugin is a powerful tool for boosting sales and enhancing customer satisfaction. By providing clear, easy-to-understand discounts, you can drive more conversions, reduce cart abandonment, and encourage repeat purchases.